Business Decision Maker – Internet Strategist
Posted by Jóhann Scheving on February 9th, 2008
Many companies are realizing the importance of Dedicated Internet Strategy on both the Marketing and Technical implementation of their company’s Internet presence.
Are you familiar or comfortable with the different issues affecting your company’s Internet presence, such as:
- Competitive analysis, how can you analyze what your competition is doing and what is working for them?
- Keyword Analysis, what are the most appropriate and popular search phrases in your line of business?
- Site theme or focus building
- Copy writing for the website
- Search Engine Optimization, technology and site architectural issues that can cost you lot of money.
- SEO friendly hosting
- Content Building and Publishing, on site and off
- GEO Targeting countries for SEO
- SEO vs. SEM
- PPC (Pay-per-click) advertising campaign, what to avoid, metrics and analysis, campaign management
- Social Media Marketing,blogs, chat, forums, social networks, social bookmarking sites, RSS feeds, pod-casting, video casting
- Analytics and metrics, web, advertising, sales conversion, lead conversion, social media, reputation, branding, viral marketing
- Site Conversion improvements, usability improvements, a/b testing, multi-variant testing
- Brand and Reputation building and monitoring
These are some of the issues we cover in our overview training to Business Decision Makers. We offer in-house training for your key decision makers and/or ongoing consultation and access to our private forum.
For more information contact us in full confidence at jscheving@semseo.net, please include your phone number and best time to call. In-house training programs are customized to your company needs.